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If you're about to start a business (or approach a financial institution for funding to expand your existing business) Wholesale NFL Jerseys Free Shipping , then you must have a business plan. Your plan allows you to set your goals, assess your strengths and address your weaknesses.


You wouldn't set out on a journey not knowing where you were going, yet many people establish a business with no real concept of what they want to achieve or how they'll achieve it.


The outline below shows what you need to include in your business plan; use it to gather the appropriate information so that you get your business off to the best start.


EXECUTIVE SUMMARY


Quote (about your vision for the business)


What already exists


The niche -- as you see it and benefits your business will bring


Type of business proposed -- benefits you will bring to the market niche


Overall financial goals -- anticipated sales and profits


Funds required to start up business


BUSINESS PROFILE


Business name


Principals


Description of business:
? what it aims to do
? its target market


Vision -- ultimate goals


Mission -- value, service you'll offer


Competitive advantage you have -- e.g. flexibility Wholesale NFL Jerseys From China , able to draw on wide base of talents, connections in the industry etc.


SWOT analysis [Strengths Weaknesses Opportunities Threats](Be honest with these, but only put in threats, weaknesses that you know you can meet and overcome successfully)


Objectives:
? at the end of the first 12 months of operation
? after 12 months


PRODUCT AND MARKET ANALYSIS


Product Service -- description of what you're offering


Features


Benefits


Price structure


Industry description and outlook


Market demand -- percentage of market you think you can capture; competition share you think you can take etc.


OPERATING PLAN


Resource requirements:
? what you need in order to operate
? what this will cost


List items and specify prices (tables etc)


MANAGEMENT PLAN


Manning levels:
? details of staff required
? training needed


Experience of managers and their skills


MARKETING PLAN


Divide this into: Internal - how you'll win repeat customers and referrals


External - how you'll get new customers


Impact - how you'll target specific groups


Detail how you'll go about targeting and selling to each group e.g.


Service levels
Vouchers
Hand-outs
Music
Decor
Entertainment
Special add-ons
Etc.


Publicity and direct approaches you'll make (specify targets e.g. music schools etc)


Promotion (e.g. freebies Wholesale NFL Jerseys China , discounts, buy one get one free, every 6th something free, charity performances Wholesale NFL Jerseys , openings etc)


The actual product service you're selling


FINANCIAL PLAN


Details:
? Projected sales
? Projected costs
? Projected profits


Give SPECIFIC details e.g. break down into gross profits, overheads, net profits etc.


ACTION PLAN


Use table to show:
? Activities to be carried out
? When these will be done
? Who will do each


Give a chronological sequence of action to show how you plan to start and develop the business.


Provide plenty of graphs (use different styles), tables Wholesale Jerseys Online , facts and figures.


Get info from Bureau of Statistics on demography, socio-economic groups, age etc etc.


Have AN appendix and include any extra details (for example: newspaper cuttings about bands bemoaning the fact that they can't get their CDs cut etc).


By following this outline, you'll have a realistic goal for your business ... and your bank manager!

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